UNIVERSITY OF MANAGEMENT AND TECHNOLOGY

Academic Programs

Bachelor of Business Administration

Introduction Program Summary Program Structure

Introduction

The Bachelor of Business Administration (BBA) is a four years’ degree program that offers the fundamental concepts required in today's business world. The program is tailored around the basic areas of business, management, economics, marketing, supply chain, information systems, accounting, and finance. It trains students to develop an understanding and appreciation of the global business environment. Furthermore, the students are guided by high ethical standards to operate in the local business environment. A distinctive feature of the BBA program is that it incorporates within the curriculum major emphasis on the development of students' fundamental learning skills, for example: reasoning and quantitative abilities; as well as communication and computing skills which they will need for responsible leadership roles in their careers.

Program Objectives

The HSM objectives specify the intellectual and behavioral competencies that graduates  should possess and that provide a foundation for their future professional and personal development and success. Learning goals are general statements, so a number of measurable program objectives are also established for each goal.

1.  Critical Thinking and Decision Making

Learning Outcome: Graduates must be able to use analytical and reflective thinking techniques to identify and analyze problems, develop viable alternatives, make effective decisions and apply appropriate quantitative and qualitative techniques in solving business problems.

2.  Effective Communication Skills

Learning Outcome: Graduates must be able to draft effective business documents and prepare and deliver effective oral business presentations using a variety of appropriate technologies.

3.  Ethics and Sustainability

Learning Outcome: Graduates must be able to identify and analyze ethical conflicts and sustainability issues involving different stakeholders in order to develop viable alternatives and make effective decisions relating to business ethics and sustainability.

4.  Core Business Knowledge and Competence

Learning Outcome: Graduates must be able to demonstrate competency in the underlying concepts, theory and tools taught in the core undergraduate curriculum.

5.  Effective Teamwork and Leadership Skills

Learning Outcome: Graduates must be able to work effectively in teams and understand group processes, leadership, conflict, power and culture in organizations.

6.   Industry Focus

Learning Outcome: Graduates must be able to understand the dynamics of local industry and understand business as an integrated system and apply strategic planning tools to coordinate among the functional areas. 

7.   Global Perspective (Internationalization)

Learning Outcome: Graduates must be able to identify and analyze relevant global factors that influence decision-making and develop viable alternatives and make effective decisions in an international business setting.

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